Custom CRM
A CRM that works the way your sales team works
Generic CRMs force you to adapt to their flows. We build a CRM adapted to your sales cycle, your qualification criteria and your team's specific way of working.
Benefits
Why Deepyze for your Custom CRM?
We work with industry best practices to guarantee real results.
Your pipeline, your rules
Sales stages, lead statuses and qualification criteria designed exactly for your sales model. No workarounds.
Automated follow-ups
Automatic reminders and follow-up sequences so no lead slips through. Your team focuses on selling, not on remembering.
Email and WhatsApp integrated
Send emails and WhatsApp messages directly from the CRM. All communication history with each client in one place.
Custom reports
Conversion rates, pipeline velocity, performance by rep and any metric that matters to your business. Real-time data.
Lead capture from web
Automatic integration with your website forms. New leads land in the CRM immediately, assigned to the right rep.
Mobile
Your commercial team accesses the CRM from any device. Update contacts and opportunities from the street.
Process
How we build your Custom CRM
A clear and transparent method so you always know which stage your project is at.
- 1
Sales process mapping
We map your current sales process: stages, touchpoints, discard criteria and team roles. The CRM reflects reality — not the ideal.
- 2
Design and prototyping
We design the CRM interface focusing on productivity. Fast, minimal, usable in a hurry.
- 3
Development and integration
We build the CRM, integrate with your website, email, WhatsApp and other tools. We migrate data from your current system.
- 4
Training and rollout
We train the commercial team, configure automated workflows and monitor adoption during the first weeks.
Pricing
How much does it cost?
It depends on the scope: we define it together in a free discovery meeting and send you a fixed-price proposal.
FAQ
Frequently asked questions about Custom CRM
Is a custom CRM better than Salesforce or HubSpot?
Not always. For standard sales processes, commercial CRMs work great. If you have unique flows, specific integrations or need to reflect your exact business model — custom wins.
How much does a custom CRM cost?
It depends on the scope: we define it together in a free discovery meeting and send you a fixed-price proposal.
Can it integrate with our current tools?
Yes. We integrate with email (Gmail, Outlook), WhatsApp, web forms, landing pages and any tool that has an API.
How do we migrate our current data?
We design a migration process from your current CRM, Excel or any source. Data arrives clean, organized and validated.
Can the commercial team use it from mobile?
Yes. The CRM is responsive and works on any device. If you need a native mobile app, we can build it in parallel.
Do you offer support after delivery?
Yes. We have maintenance plans that include new features, bug fixes and technical support.
Blog
Guides & resources
Practical articles to go deeper before you start your project.
- CRM for B2B Sales: Long Cycles and Multiple Decision-Makers How a B2B sales CRM models accounts, contacts and opportunities, which activities to log, and how to build a reliable weighted-stage forecast.
- CRM for Construction and Real-Estate Developers What a developer CRM really needs: live unit inventory, installment plans, construction progress tracking and traceability from pre-sale to deed.
- Zoho vs Custom CRM: When Each One Makes Sense Zoho CRM vs custom CRM: real pricing per edition, the hidden cost of the Zoho One ecosystem, and when building your own pays off. With a decision table.
- CRM for Educational Institutions: From Inquiry to Enrollment How a CRM for educational institutions handles the admissions peak, automates parent follow-up over WhatsApp, and measures conversion by acquisition channel.
- How to Integrate Your CRM With WhatsApp, Email and Telephony A practical guide to connecting your CRM with WhatsApp, email and telephony: what to integrate first, how real omnichannel works, and what it costs for SMBs.
- CRM for Travel Agencies: Sales, Bookings and Follow-up How a CRM for travel agencies centralizes quotes, bookings, suppliers and follow-up in one place, with automation and WhatsApp. Real LATAM examples and pricing.
Products we built
Our own software, running in production
- Fixed price
- We quote with closed scope and price. You know what it costs from day one, no surprises.
- The code is 100% yours
- When we finish, the repository, the infrastructure and the documentation are entirely in your name.
- Same time zone
- We work South American business hours. Meetings and answers with no time-zone delays.
- Proposal in 24-48 h
- After the first meeting you get a detailed written proposal, with no commitment and no fine print.
Damián Oliva
Founder of Deepyze
You work directly with the person who builds. Years building digital products in LATAM, Google Cloud Machine Learning certified.
Meet the founderReady to start your Custom CRM project?
Tell us your idea and we'll prepare a no-commitment proposal in 24 hours.